ERC — Electoral campaign

Creative agency Bum commissioned us to make a series of illustrations for ERC (Esquerra Republicana de Catalunya), a catalan political party. These illustrations where part of the campaign for 2015’s municipal elections.

forma_erc_01

 

 

 

 

 

 

The brief consisted in illustrating a generic city while representing as much part of the population as possible in a synthetic way. Depending on the town, ERC used either a city or a rural village. Messages where always complemented by the hashtags #noupaís (new country) #nouspobles (new villages) and #novesciutats (new cities).

Using ERC’s corporate colours, we highlighted four buildings in each illustration, making a clear reference to the ‘senyera’ (catalan flag).

 

 

forma_erc_02
forma_erc_03
forma_erc_05
forma_erc_06
View this project on BEHANCE